Navegg is an open and free recommendation and content customization system. We collect user navigation data from Navegg's partner sites and extract, using multivariate analysis, the demographic profile of each visitor. With that information you know your audience better, and can dynamically make your content more relevant or target advertising more efficiently.
Navegg determines demographics and interests using a small snippet of JavaScript code on your site's pages. Using that data, we set up reports that show how many men, women, sports fans, and so on, visited your site. Check this example.
You can also use Navegg's API to dynamically adapt your site to each user. Imagine showing sports news to men with that type of interest. Or set your ad network to show female perfums on your site when a woman visits your site. Or even set Google Analytics to track visitors by interest. Navegg offers you those features and much more for free!
Make your content more relevant and your audience will grow; target your audience more efficiently and your advertiser (and you!) will have higher ROI. Join now!